Meesho Democratizes E-commerce with Real-Time Data Streaming from Confluent
After starting off as a B2B-focused reselling platform, Meesho has evolved to encompass a single ecosystem that connects millions of sellers, retailers, suppliers, and customers. As part of its mission to democratize e-commerce, the company was experiencing substantial growth—owing in part to its transition to a B2C business model. But this immense growth was creating scaling problems, limiting bandwidth, and putting a strain on its Apache Kafka® deployment.
After starting off as a B2B-focused reselling platform, Meesho has evolved to encompass a single ecosystem that connects millions of sellers, retailers, suppliers, and customers. As part of its mission to democratize e-commerce, the company was experiencing substantial growth—owing in part to its transition to a B2C business model. But this immense growth was creating scaling problems, limiting bandwidth, and putting a strain on its Apache Kafka® deployment.